top of page
ian-schneider-TamMbr4okv4-unsplash.jpg

OUR STORY

At Brand Brew Lab, we are a creative & strategy-oriented duo with experience in marketing, branding and content.

 

Our passion is to help new age brands navigate the digital landscape and establish a meaningful presence. We strive to create tailored strategies that bring real results for our clients.

Through our work, we hope to partner with brands that do good and make positive change in the world, with us as a part of their team. 

HOW WE WORK

Whether we are taking complete ownership of your branding, or working with you on a short-term project, we meticulously follow a 4-pronged process to ensure desirable results.

Our Process

CONNECTION

We don't work in silos. Our framework rests on connecting with the founding team to understand their vision and business goals to build a better brand. Step one of working together always involves an in-depth workshopping session to understand and review past work, existing gaps and expectations for the future.

CO-CREATION

We are big believers in the power of collaboration. The best ideas are brewed when teams work in sync, and that's what we focus on. Our cross-functional resources put their heads together, along with the business- founders to deliver promising results and visionary ideas!

CONCEPTUALISATION

Step 2 relies on deep research and brainstorming to identify the current state of the market and analyse potential concepts for creation. Nothing is wrong, nothing is right, everything is brought to the table for collaborative discussion and productive ideation.

CONTINUANCE

We help you bring ideas to life. But what next? A brand needs sustenance to thrive. Once we help you go to market, we stay by your side, helping keep your brand alive and thriving long after the launch is done. Building long-lasting relationships which require no effort to be rekindled, is how we like to operate.

WHO WE ARE

The Core Team

Neha Photo.jpg

Neha Paranjpe

Co-Founder & Creative Director

Ex- Flipkart, Cleartrip, Blue Tokai Coffee, Zivame

Writer & Editor

Neha is an experienced writer and content marketer with over 9 years of experience building strategies for leading e-commerce brands in India.

She has built the content function and mentored teams from the ground up.

 

She specialises in content strategy development, brand story building, creative ideation and content strategy for well-rounded brand building.

  • LinkedIn

Vineeta Wagh

Co-Founder & Marketing Director

Ex- Xiaomi | Ex Zivame |

Brand Equity Award Winner '19

Vineeta is a seasoned marketing professional with over 10 years of diverse experience in advertising and marketing for categories from fashion to consumer tech.

 

She specialises in Go-To-Market Strategy, Product Marketing, Product Launches & Brand Marketing.

 

Her strength lies in understanding segments and markets to find the brand's niche. We are proud to say that Vineeta is among the few female keynote speakers that has represented Xiaomi in India.

  • LinkedIn
V.jpg

Looking for a mentor or guest speaker?

benjamin-starostka-jakobsen-a-2TvkFkHfE-unsplash.jpg

We regularly take promising young students under our wing to help coach or mentor them at the start of their career. If you are looking for career guidance, or are from a university and want to connect with us regarding a workshop, lecture or speaking engagement, please get in touch using the contact form below.

bottom of page